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A primary assumption of single-subject research is the necessity of focusing intensively on individual behavior rather than aggregated data. This focus is critical because group research can obscure important individual differences; for example, an intervention that benefits half the participants but harms the other half might falsely appear to have no effect on average. By isolating individual responses, researchers can uncover these hidden variations and directly address the specific behaviors of particular individuals, such as designing a targeted intervention for a disruptive student.

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