Adapting Security Warnings to Counter Misinformation - Crowdworker Study Warnings Figure


- In line with findings from the laboratory study, interstitial warning labels do impact behavioral patterns; interstitial warnings could potentially cause users to change their behavior, especially if they keep encountering those warnings
- Interstitial warnings are effective and informative, but being more informed does not guarantee that users will response differently

University of Michigan - Ann Arbor

- Exclamation label with the words fake news warning had highest mean informativeness score and lowest mean harm score
- Skull label with the words “WARNING: This website is dangerous” was the least informative and most extreme warning 
- CTR of crowdworker study (16%) much lower than in laboratory study (40%)
- AVR in treatment (86%) much higher than in control (19%)

Adapting Security Warnings to Counter Misinformation - Crowdworker Study Results

Kaiser, B., Wei, J., Lucherini, E., Lee, K., Matias, J. N., & Mayer, J. (2020). Adapting Security Warnings to Counter Misinformation. arXiv preprint arXiv:2008.10772. https://arxiv.org/abs/2008.10772

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