Case Study

Based on your understanding of the Loftus and Pickrell study, diagnose the error in the student's statement regarding the research design and explain why this type of study is classified as observational.

Case context: A student reads about the Loftus and Pickrell false memory study and decides to conduct a similar study for their undergraduate thesis. They plan to repeatedly interview classmates about a fabricated minor high school incident to see if questioning leads to false memories. The student tells their advisor, 'I will manipulate the independent variable by repeatedly asking the questions until they remember the event, making this a true experiment.'

Question: Based on your understanding of the Loftus and Pickrell study, diagnose the error in the student's statement regarding the research design and explain why this type of study is classified as observational.

Sample answer: The student incorrectly identifies the study as an experiment involving the manipulation of an independent variable. Like the Loftus and Pickrell study, this proposed research is an example of observational research because the researcher is simply observing and recording the occurrence of a complex psychological phenomenon (false memories) without actively manipulating an independent variable across conditions.

Key points:

  • The proposed study is not a true experiment.
  • The researcher is not manipulating an independent variable.
  • The research design is classified as observational research.
  • The researcher is merely observing and recording the phenomenon of false memories.

Rubric: A correct answer must diagnose the student's error in classifying the study as an experiment with a manipulated independent variable, and explain that it is an observational study because the phenomenon is merely observed rather than manipulated.

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Updated 2026-05-27

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Research Methods in Psychology - 4th American Edition @ KPU

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