Essay

Business Viability Analysis

An entrepreneur starts a new business creating custom mobile apps. In the first year, the business earns $200,000 in total revenue. The explicit costs for office space, employee salaries, and software licenses amount to $150,000. To start the business, the entrepreneur quit a job that paid an annual salary of $80,000 and invested $100,000 of personal savings that were previously earning a 10% annual return. Analyze the financial performance of this business. In your analysis, calculate both the accounting profit and the economic profit, and based on your findings, provide a reasoned recommendation on whether the entrepreneur should continue operating the business in its current state.

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Updated 2025-09-24

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