Definition

The Household's Preferred Choice

In an economic model, the household's preferred choice, also referred to as the optimal choice, is the specific combination of goods, such as consumption and non-working time, that is both affordable and provides the highest possible level of satisfaction or utility. This choice is located on the feasible frontier at the point that allows the household to reach its highest attainable indifference curve. Graphically, this is represented by the point of tangency between the feasible frontier and an indifference curve.

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Updated 2026-05-02

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