Hamari, Juho, et al. “Does Gamification Work? -- A Literature Review of Empirical Studies on Gamification.” 2014 47th Hawaii International Conference on System Sciences, 2014, doi:10.1109/hicss.2014.377.

University of Michigan - Ann Arbor

- Points
- Leaderboards
- Achievements/ Badges
- Levels
- Stories/Themes
- Clear goals
- Feedback
- Rewards
- Progress
- Challenges


10 Common Motivational Affordances of Gamified Systems (Hamari, et al.)

TWA focused on one scenario that was relevant and universal (e.g. earth) so that the concepts taught on TWA were understandable to Wikipedia's vast user population. Also using one scenario allows the tutorial to teach a range of technical skills and discuss community norms

The tone of the prompt must be conversational and humorous to ease the user's inhibitions 

Stories/Themes

Helps new users realize that they are not just completing tasks, they are creating an identity for themselves. Each completed task is awarded by a badge shown on their public profile  

Badges

Challenges encourage users to make a certain number of contributions within a period of time

Challenges

TWA incorporates missions (seven)  which touch on different learning objectives which are related to the five pillars of Wikipedia:
- Wikipedia is an online encyclopedia 
- Wikipedia has a neutral point of view
- Wikipedia is free content
- Wikipedians should interact in a respectful and civil manner
- Wikipedia does not have firm rules

These missions also reflect their key common norms and rules. These missions reinforce the purpose of Wikipedia as a collaborative effort throughout the prompt while explaining the history and philosophies of Wikipedia.


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