Example

Calculation and Interpretation of Price Elasticity for Beautiful Cars at Point K

To demonstrate the calculation of price elasticity (ε), the case of Beautiful Cars at point K provides a specific instance. Based on data from Figure 7.10, a shift along the demand curve results in a 5.56% rise in quantity alongside a 1.22% fall in price. The price elasticity of demand is the ratio of these percentage changes, yielding a result of 4.56. This value indicates that while operating at point K, a 1% increase or decrease in price would lead to a corresponding 4.56% decrease or increase in the quantity of cars sold.

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Updated 2026-05-02

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