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  • Consumer Preferences in the Mineral Water Market

Coexistence of Differently Priced Mineral Water Brands

In the mineral water market, brands with distinct characteristics can successfully attract consumers despite significant price differences. For instance, Acqua Panna is priced higher than many competitors, while Volvic is considerably cheaper, yet both maintain a customer base. This illustrates how product differentiation allows for a range of prices to coexist within the same market.

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Learn After
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