Higher extraversion scores on the Big Five Personality Test are associated with actual self-presentation on Facebook (as opposed to ideal self-presentation).

New York University

Higher extraversion scores on the Big Five test were associated with increased Facebook use. Extraverts are more likely to communicate with others on Facebook as a way to supplement offline relationships. 

Extraversion and Facebook Use

Gwendolyn Seidman, Self-presentation and belonging on Facebook: How personality influences social media use and motivations, Personality and Individual Differences, Volume 54, Issue 3, 2013, Pages 402-407, ISSN 0191-8869,
https://doi.org/10.1016/j.paid.2012.10.009.

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