- Small percentage of users interact less with tweets containing warning labels 
- Most users increased interaction with tweets with warning labels 

University of Michigan - Ann Arbor

- Hypothesize that users less likely to share and reference tweets with warnings labels because warning labels indicate questionable content
- Obtained tweets with warning labels and tweets without (control) for each of the 115 users that had at least 3 tweets with warning labels 
- Engagement is determined by likes, retweets, quotes, and replies and increased with tweets with warning labels, most likely due to Twitter’s prioritizing content through soft moderation   

“I Won the Election!”: An Empirical Analysis of Soft Moderation Interventions on Twitter Analysis of RQ2 - engagement analysis

Zannettou, S. (2021). " I Won the Election!": An Empirical Analysis of Soft Moderation Interventions on Twitter. arXiv preprint arXiv:2101.07183. https://arxiv.org/abs/2101.07183

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