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In a study on digital behavior, a researcher codes a participant's 'Most Used Social Media App' as 1 for Instagram, 2 for TikTok, and 3 for Snapchat. Because the data is recorded using numerical values, 'Most Used Social Media App' is a quantitative variable.

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Updated 2026-05-09

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Research Methods in Psychology - 4th American Edition @ KPU

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