Short Answer

Incentives for Product Diversification

Imagine two independent tech companies are the primary developers of new smartphone apps for a specific niche market. If both companies release a similar type of app (e.g., both release a new photo-editing app), the intense competition and increased availability in the app store lead to a much lower selling price for both. Explain the economic principle that would incentivize these two companies to each develop a different type of app (e.g., one a photo-editing app and the other a music-creation app) instead of competing directly.

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Updated 2025-08-28

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