Case Study

Modeling Preferences with Utility Functions

An economist is modeling the preferences of two individuals, Maya and Liam, concerning their weekly free time (t, in hours) and consumption (c, represented by a consumption index). Maya is very career-oriented and is willing to sacrifice a significant amount of free time for a relatively small increase in her consumption. Liam prioritizes his work-life balance and requires a large increase in consumption to be convinced to give up even a small amount of his free time. The economist considers two possible utility functions:

  • Function A: U(t, c) = t + 5c
  • Function B: U(t, c) = 5t + c

Based on the descriptions, which function best represents Maya's preferences, and which best represents Liam's? Justify your reasoning for each choice by explaining what the structure of the function implies.

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Updated 2025-08-12

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