GitLab says that when values seem not to be lived out, people should speak up, ask for context respectfully, assume positive intent, link to relevant values or operating principles, and surface disagreements about interpretation.

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GitLab states that whatever behavior an organization rewards becomes its values, and it reinforces values through promotion criteria, hiring selection, onboarding, compensation review, decision-making, leadership example, feedback, bonuses, offer letters, underperformance management, and other practices.

GitLab Values Reinforcement Mechanisms

GitLab public handbook values page describing CREDIT values, public values, reinforcement mechanisms, remote-work culture, transparency, collaboration, iteration, diversity, inclusion, belonging, and results for customers. https://handbook.gitlab.com/handbook/values/

GitLab Handbook: Values

GitLab says values should be explicitly part of its hiring process, job profiles, and review process.

Values in GitLab Hiring, Job Profiles, and Review Processes

GitLab states that bonuses and promotions are always linked to values and describes that as a powerful way to reinforce them.

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