- Credit creators with proper citations and attributions, ensuring that viewers can identify the author and what their rights are regarding their work
- Provide citations, source data, and attributions for other users to locate original work
- Use citation conventions suited to the context of the presentation 

University of Colorado at Boulder

- Explore and consider the variety of social, ethical, legal, and economic issues that encompass visual media creation, ownership, sharing, use, alteration, attribution, etc. 
- Be aware of and adhere to acceptable conventions (ethical or legal) for interacting with and using visual media
- Properly cite and attribute when using visual media in any shared setting or communicative manner

How to Understand Contexts and Ethics of Visual Media Creation and Use

"ACRL Visual Literacy Competency Standards for Higher Education", American Library Association, October 27, 2011. http://www.ala.org/acrl/standards/visualliteracy (Accessed July 13, 2021).

ACRL Visual Literacy Competency Standards for Higher Education

- Explore issues around intellectual property (IP) such as copyright, creative commons, fair use, traditional knowledge labels, etc.
- Familiarize yourself with variety of licenses that dictate image use rules
- Learn about IP rights from the perspective of a creator
- Recognize privacy, ethical, and safety problems or concerns around the various types or perspectives of visual media interactions
- Examine and consider the arguments and problems around censorship of visual media

Understanding Contexts and Ethics of Visual Media Creation and Use: Explore Various Issues Around Visual Media

- Examine policies for accessing visual media
- Pay attention to copyright and stipulations on use when visual media is used in derivative works or circulated in new settings
- Make use rights and attribution clear when dispersing your visual media creations

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