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When Cards Are Useful

Cards are better suited when users browse for information than when they search because of the following factors:

  • Card layouts are likely to deemphasize the ranking of content.
  • Card layouts are less scannable than lists, as lists provide fixed positions for individual elements.
  • Cards take up more space as they are bigger than a line of text.
  • Cards are also not efficient when it comes to comparing multiple options, since there is a lack of consistent visual treatment of elements.
  • But they work best when it comes to sites that need collections of mixed items, such as dashboards, social media, etc.

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Updated 2021-06-15

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Design Science