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Multiple Choice

You own a small electrical contracting business and charge a $149 non-refundable diagnostic fee for service calls. A homeowner calls about flickering lights and says, "Your competitor down the road will come out and give me a free estimate — why should I pay you just to look at it?" You need to decide how to respond. Which of the following responses best defends the value of your paid diagnostic model while maintaining long-term business profitability?

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Updated 2026-05-04

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Running an Electrical Contracting Business Course

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