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Multiple Choice

A company, 'TechForward', develops a revolutionary manufacturing process that allows it to produce a high-demand electronic component for $20 per unit. All of its competitors produce the same component at a cost of $50 per unit and sell it for $70. TechForward has the capacity to meet a large portion, but not all, of the current market demand. To maximize its profits from this cost advantage, what pricing strategy should TechForward adopt?

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Updated 2025-09-14

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