Multiple Choice

A company's market research for a new product reveals the following expected monthly sales at different price points:

  • At $50, they can sell 8,000 units.
  • At $60, they can sell 6,000 units.
  • At $70, they can sell 4,000 units.
  • At $80, they can sell 2,000 units.

The management team sets a strategic goal to sell 6,000 units per month at a price of $70 per unit. Based on the principles of firm decision-making, what is the fundamental reason this specific goal is unattainable?

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Updated 2025-09-27

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