-A common mistake is providing links to rival groups

-This can reduce the ability  achieve interpersonal/need-based commitment

Design Claim 33

 -Provide opportunities for members to learn about one another

-Needs continuous exposure to the group

-Knowing the target that you're trying to influence

-The members will gain more trust with one another the more they interact with one another.

-determinants of if they will join is how social they are being 

-members are more likely to build more trust through private messages and personal chats.

Kenyon College

- Members feel close to the other individual members of the group, as opposed to the community as a whole

- This type of commitment is more susceptible to member turnover


Interpersonal-Based Affective Commitment

Kraut, Robert E., and Paul Resnick. Building successful online communities: Evidence-based social design. MIT Press, 2012.

Building successful online communities: Evidence-based social design (Kraut and Resnick)

Identity-based commitment is when users want to stay because of the group’s purpose or topic. Whereas interpersonal-commitment is based on commitment because of liking individual members (e.g., friendships, relationships). 

Identity-based commitment is usually stronger than interpersonal-based commitment since social identity is usually more impactful in terms of user commitment vs personal identity. 

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