Fill in the Blank

An electrical contracting owner is evaluating two procedures for presenting on-site findings to customers. Procedure A involves verbally describing the problem and immediately providing a written estimate. Procedure B requires technicians to show the customer a photo of the issue, explain it in plain language, and then offer repair options. The owner mandates Procedure B as the company standard, correctly judging that this 'teach-then-sell' approach is superior because it builds trust by allowing the customer to see the visual ______ behind the recommendation before they are asked to make a financial decision.

0

1

Updated 2026-05-04

Contributors are:

Who are from:

Tags

Electrician Business Operations

Running an Electrical Contracting Business Course