Multiple Choice

An owner of a small, independent t-shirt printing shop operates in a large, competitive national market. They are considering buying a new, more efficient printer that would double their shop's production capacity. However, they decide against the purchase, reasoning: 'If I double my output, the increased supply of t-shirts in the market will cause the price to fall. My profit margin on each shirt will shrink, so the investment isn't worthwhile.' Which of the following statements provides the most accurate economic evaluation of the owner's reasoning?

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Updated 2025-08-28

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