a. Discover the major themes that emerge from the interviews

b. Develop a sense of conceptual categories among those themes

c. Find out how several subthemes contribute to the same category


Washington State University at Tri-Cities

1.	Analyzing data that has already been collected

2.	Organizing an exploratory study

Two Major Ways for the Application of Grounded Theory Method in HCI and CSCW

Muller, M. J., & Kogan, S. (2010). Grounded theory method in HCI and CSCW. Cambridge: IBM Center for Social Software, 1-46.

Grounded theory method in HCI and CSCW

Analyzing Data that has Already Been Collected

a. Collect an initial small sample of data

b. Start to construct a theory of the domain immediately (The theory will be wrong in some respects because it is based on insufficient data.)

c. Analysis of incomplete theory, and determines its weakest point (a research strategy known as abduction)

d. The weakest point becomes the focus for the next small sample of data. 

e. Test the theory with the intent of learning how it fails at its weakest point, and make a stronger theory based on that failure


Organizing an Exploratory Study

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