Case Study

Investment Decision Analysis

An investor's satisfaction from wealth (W), measured in dollars, is described by the utility function U(W) = 10W. The investor is currently considering an investment that has a 50% chance of resulting in a total wealth of $80,000 and a 50% chance of resulting in a total wealth of $120,000. The alternative is to not make the investment and keep a certain wealth of $100,000. Based on the provided utility function, analyze the investor's attitude toward risk and determine whether they would prefer the investment, prefer the certain wealth, or be indifferent between the two options. Justify your answer with calculations.

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Updated 2025-08-01

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