Words and phrases that sound similar are often confused for one another.

University of Michigan - Ann Arbor

The portion of working memory that is in charge of verbal and auditory information. Made up of:
- the phonological store
- articulatory rehearsal process

Responsible for effects such as:
- the phonological similarity effect
- the word length effect
- articulatory suppression 

Phonological loop

Goldstein, E. B. (2014). Cognitive psychology: Connecting mind, research and everyday experience. Nelson Education.


Cognitive psychology: Connecting mind, research and everyday experience

The storage of short-term verbal and auditory memory. Lasts for a few seconds and has a limited capacity.

the phonological store

Controls rehearsal which has the ability to keep auditory and verbal information in short term memory for extended periods of time.

articulatory rehearsal process

phonological similarity effect

Memory for short words is typically better than it for long words.

Word length effect

When repeating irrelevant sounds interferes with speaking

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