Pale colors, sounds, and smells in restaurant may signal healthiness.

Restaurant Atmosphere and Healthy Eating

Some restaurants choose to encourage healthy eating through its menu offerings, like Wendy’s doesn’t offer soda with its kids' meals.

Restaurant Menu Offerings and Healthy Eating

Hint at health norms to influence behaviors, such as using words like “trending.”
Remind people of healthy values. Can portray companies as having concern for patrons’ health and providing inclusive environment for the health conscious as opposed to forcing healthy choices. 

Restaurant Marketing and Healthy Eating

Restaurant atmosphere, marketing, and menu offerings play a role on whether parents choose healthy meals for their kids at restaurants.

New Mexico Highlands University

Parents may hold different degrees of social comparison orientation and implicit theories of self, affecting how open they are to buying healthy meals for their kids.

Parental Influence on Healthy Restaurant Meals for Children

Hogreve, J., Matta, S., Hettich, A. S., & Reczek, R. W. (2021). How do social norms influence parents’ food choices for their children? The role of social comparison and implicit self-theories. Journal of Retailing, 97(2), 173–190. https://doi-org.proxy.wichita.edu/10.1016/j.jretai.2020.05.002

How do social norms influence parents’ food choices for their children? The role of social comparison and implicit self-theories

Promoting Positive Parental Influence on Healthy Restaurant Meals for Children

We match our behavior to others if we’re close in standard to them. People can be low or high in this tendency. 

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