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Psychology and Industrial Efficiency
Published by Hugo Münsterberg in 1913, 'Psychology and Industrial Efficiency' is an early, influential work in industrial psychology that covered key topics including methods for employee selection, approaches to employee training, and strategies for effective advertising.
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Ch.13 Industrial-Organizational Psychology - Psychology @ OpenStax
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Psychology and Industrial Efficiency
A manager of a large manufacturing plant in 1915 wants to improve the factory's output. After observing that many workers struggle with their assigned tasks, the manager decides to implement a new system. This system involves analyzing the specific mental and physical requirements of each job and then testing applicants to find individuals whose abilities are the best match. This manager's approach is a direct application of the ideas published by which historical figure in psychology?