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Startup Hiring Challenge

A new tech company hired its first 10 software developers at an annual salary of $100,000. Six months later, the company wants to hire 10 more developers with similar skills, but they are struggling to attract qualified candidates at the same $100,000 salary. Based on the principles of labor supply to a single firm, explain the most likely reason for this difficulty and what the company will probably need to do to successfully expand its team.

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Updated 2025-09-19

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