Short Answer

Strategic Campaign Focus

Two political candidates, Candidate A and Candidate B, are deciding whether to focus their campaigns on the 'Economy' or 'Healthcare'. The payoff matrix below shows the projected percentage of the vote each candidate will receive based on their choices. The first number in each pair is Candidate A's vote share, and the second is Candidate B's.

 Candidate B
 EconomyHealthcare
Candidate AEconomy(45, 42)(50, 40)
Healthcare(48, 45)(43, 48)

If Candidate A chooses to focus on 'Healthcare', what is Candidate B's best response to maximize their own vote share? Explain your reasoning by comparing the relevant payoffs.

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Updated 2025-08-09

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