Essay

Surplus Distribution in a Market with Unresponsive Consumers

Consider a market for a unique, essential good where consumers' purchasing decisions are not significantly affected by price changes, while producers are moderately responsive to price changes. At the market equilibrium, which group—consumers or producers—would you predict captures the larger share of the total economic surplus? Justify your reasoning by explaining the connection between the consumers' responsiveness to price, their maximum willingness to pay, and the resulting size of their surplus area on a standard supply and demand graph.

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Updated 2025-09-25

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