Multiple Choice

Two companies, AquaPure and HydroFresh, are the only sellers of a premium water filtration system. They must decide whether to price their systems high or low. The matrix below shows their potential weekly profits, with AquaPure's profit listed first in each pair.

HydroFresh: High PriceHydroFresh: Low Price
AquaPure: High Price($50,000, $50,000)($10,000, $70,000)
AquaPure: Low Price($70,000, $10,000)($25,000, $25,000)

In this scenario, an agreement for both firms to set a high price is unstable because each has an incentive to lower its price. Which of the following changes would most effectively transform this situation into one where both firms setting a high price is a stable outcome?

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Updated 2025-08-03

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