Sequence Ordering

You are a strategic analyst for 'Firm Alpha', which is competing with 'Firm Beta'. Both firms must simultaneously decide whether to manufacture 'Windsurfers' or 'Kitesurfers'. The payoff matrix below shows the potential profits (in millions of dollars) for each firm. The first number in each cell is Firm Alpha's profit, and the second is Firm Beta's.

Firm Beta: WindsurfFirm Beta: Kitesurf
Firm Alpha: Windsurf(10, 5)(4, 8)
Firm Alpha: Kitesurf(12, 6)(6, 9)

Arrange the following steps in the logical order you would follow to determine Firm Alpha's best course of action.

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Updated 2025-07-22

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