Multiple Choice

A bicycle manufacturer is currently producing at its maximum capacity of 1,000 bikes per month and selling them all. Market research indicates they could sell 1,200 bikes per month if they could produce them. They are considering a factory expansion that costs $500,000. The company's accountant projects that the additional 200 bikes per month would increase annual revenue by $120,000. Based solely on this revenue projection, the CEO decides to approve the expansion. Which of the following statements best evaluates the CEO's decision-making process?

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Updated 2025-08-09

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