Multiple Choice

A new technology company launches an online platform to provide long-term elder care. Families post their needs, and freelance caregivers bid for the job. The platform awards the contract to the lowest bidder to maximize cost savings for the family. However, after a year, the service is plagued by reports of inconsistent care quality, high caregiver turnover, and low patient satisfaction. Which of the following best analyzes the fundamental reason for the market-based platform's struggles in this context?

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Updated 2025-07-29

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