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A psychologist is planning a study to observe how social pressure influences recycling behavior. Apply your understanding of external validity to explain why conducting this study as a field experiment in a public park is more appropriate for generalizing the results to everyday life than conducting it in a laboratory.

Question: A psychologist is planning a study to observe how social pressure influences recycling behavior. Apply your understanding of external validity to explain why conducting this study as a field experiment in a public park is more appropriate for generalizing the results to everyday life than conducting it in a laboratory.

Sample answer: Conducting the study in a public park is more appropriate because field studies take place in real-world environments where situations are similar to what people encounter every day. This similarity of situations increases external validity, making it more appropriate to generalize the findings to real-world settings than if the study were conducted in an artificial, sterile laboratory.

Key points:

  • State that field experiments are conducted in real-world settings.
  • Explain that similarity between the research situation and everyday life increases external validity.
  • Contrast the appropriateness of generalizing from a field environment versus an artificial, sterile laboratory.

Rubric: Responses should receive full credit (3 points) if they apply the concept of external validity by explaining that field studies occur in real-world environments (1 point), note that the situation is similar to what people encounter every day (1 point), and conclude that this similarity makes generalizing to everyday environments more appropriate than generalizing from an artificial laboratory setting (1 point).

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Updated 2026-05-27

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Research Methods in Psychology - 4th American Edition @ KPU

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