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A researcher randomly assigns 40 participants to either a treatment group or a control group in a between-subjects experiment. A skeptical colleague argues that the two groups cannot truly be 'equivalent' because every individual participant is unique and no two people are alike. This objection correctly challenges the logic of equivalent groups in between-subjects experimental design.

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Updated 2026-05-26

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Research Methods in Psychology - 4th American Edition @ KPU

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