Theory

Alvin Roth's Theory on Repugnance as a Market Constraint

Alvin Roth's theory posits that social repugnance—a strong distaste for certain types of exchanges—acts as a significant constraint on market design. [5, 8] This aversion can prevent certain markets, like those for human organs, from legally forming, even if participants would willingly engage in the transaction. [1, 3] Roth's 2007 paper on the topic highlights that while these social norms can evolve, they often persist for long periods and shape economic activity in ways just as binding as technological or logistical constraints. [3, 8]

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Updated 2025-08-29

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