Case Study

Based on your understanding of Wilkins' study, justify the decision to use an undisguised approach over a disguised approach in this scenario. Discuss how this decision impacts the ethical nature of the study and the potential threat of participant reactivity.

Case context: A psychologist plans to study social dynamics inside an exclusive sports club. She intends to join the club, attend all its social functions for nine months, and conduct interviews with its members. However, she is debating whether to keep her researcher identity a secret (disguised) or to be open about it (undisguised), similar to Amy Wilkins' 2008 study methodology.

Question: Based on your understanding of Wilkins' study, justify the decision to use an undisguised approach over a disguised approach in this scenario. Discuss how this decision impacts the ethical nature of the study and the potential threat of participant reactivity.

Sample answer: Deciding to use an undisguised approach, as Wilkins did, ensures the study is ethical because the researcher is transparent about her role and obtains informed cooperation rather than deceiving participants. However, the undisguised nature introduces the challenge of participant reactivity, where members might actively present a curated positive image of their club. Just as Wilkins observed that the religious group actively maintained a happy facade by suppressing negative emotions and discussing happiness, the sports club members might consciously hide negative aspects of their dynamics because they know they are being studied.

Key points:

  • Undisguised participant observation ensures ethical transparency by disclosing the researcher's role.
  • Openly identifying as a researcher helps gain consent for interviews alongside observation.
  • Reactivity is a key concern where participants modify their behavior because they know they are being observed.
  • Participants may enforce group norms to present a curated facade to the researcher.

Rubric: The student must demonstrate comprehension of undisguised participant observation by: 1. Explaining the ethical justification (transparency and lack of deception); 2. Describing the challenge of reactivity or impression management (facade-building) in an undisguised setting; 3. Explicitly linking these concepts to the dynamics observed in Wilkins' study.

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Updated 2026-05-27

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Research Methods in Psychology - 4th American Edition @ KPU

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