Concept

Buyer's Pricing Strategy Under Information Asymmetry in the 'Lemons' Market

In a used car market with asymmetric information, where buyers cannot determine the quality of individual cars, their purchasing strategy is based on historical market data. For example, knowing the average value of cars sold on a previous day, a buyer will set their maximum willingness to pay at that average price. This approach is a direct response to the lack of specific quality information for each vehicle.

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Updated 2025-08-29

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