Multiple Choice

Consider a strategic interaction between two firms, Firm A and Firm B, who must simultaneously choose to set either a 'High Price' or a 'Low Price'. The four possible outcomes (payoffs for Firm A, payoffs for Firm B) are plotted on a graph. The graph also shows several of Firm A's indifference curves, which are downward-sloping, with curves further to the northeast representing higher utility for Firm A. The four outcome points are located as follows:

  • (A: High, B: High) is on Firm A's indifference curve I1.
  • (A: High, B: Low) is on Firm A's indifference curve I2.
  • (A: Low, B: High) is on Firm A's indifference curve I3.
  • (A: Low, B: Low) is on Firm A's indifference curve I4.

The indifference curves are ordered from lowest to highest utility as follows: I2 < I1 < I4 < I3.

Based on this information, what can you conclude about Firm A's strategy?

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Updated 2025-09-16

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