Concept

Escaping the Carbon Trap in Vehicle Choice

Once the market share of electric vehicles (EVs) surpasses the break-even point, a positive feedback loop can be initiated. At this stage, the cost advantage shifts to EVs, prompting more consumers to switch. This self-reinforcing cycle can be further accelerated by non-cost factors, such as pro-environmental values, which can provide the final push for a large-scale transition to an EV-dominated transport system, thus breaking free from the carbon trap. However, initiating this escape is particularly challenging when EV adoption is initially very low.

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Updated 2026-05-02

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