Observation is the first step of the IDEO design process. This is an attempt to understand the users through things such as behavior, pain points, and other experiences. Designers should be open to all creative opportunities. 

Observation in IDEO

A simple prototype is created through the rapid prototyping phase of the process and receives feedback from the target users. This is highly important for user centered design. Without the user, it is just design.

User Feedback in IDEO

Using the feedback received in the last phase of the IDEO process, make changes to your original rapid prototype. This phase should be repeated more than once in order to produce the best design and the designers should return to the user feedback phase after each iteration. Once the design feels fine-tuned, it is time to move on to the next phase. 

Iteration in IDEO

Once the design has been finalized, it can be finally implemented into the product. After implementation, designers should again begin to observe users and restart the entire process once new points or ideas come to the forefront. Remember that the focus should always be on user needs. 

Implementation in IDEO

- IDEO Human-Centered Design Process
- Designing 

IDEO Human-Centered Design Process References

Ideation involves determining solutions to user problems that were discovered during the observation phase of the process. Designers should focus on the needs and desires of users in order to best address these points. 

Design Ideation in IDEO

Prototyping refers to a process in which a product or system is built. There are three types of prototyping: rapid, working, and finished prototype.

Prototyping in IDEO

IDEO uses their design process to solve human centered problems with creative solutions that directly addresses user needs. Their design process is a never-ending cycle of improvements
- Observation
- Ideation
- Prototyping
- User feedback
- Iteration
- Implementation

University of Michigan - Ann Arbor

University of California, Davis

- Google Material Design
- Apple Human Interface Guidelines
- Microsoft Fluent Design System
- Atlassian Design System
- Uber Design System
- Shopify Design System
- IBM Carbon Design System
- Mailchimp Design System
- Salesforce Lightning Design System
- Helpscout Design System
- US Web Design Government Design System
- IDEO Human-Centered Design Process
- Airbnb Lottie
- Ant Design
- Interactive Media Design
- Adobe Graphic System

Graphic Design Systems

IDEO Human-Centered Design Process

Material Design is a system of guidelines built by Google that is focused on helping teams of designers and developers build the best regions, surfaces, and components in user interfaces. This system is the groundwork for both wide and narrow UI viewpoints that are applicable to Android, iOS, Flutter, and the web. 

Material Design System

HTML and CSS are core languages of the web, needed for building anything that is viewable in a web browser, like Chrome, or Safari, or Firefox. Interactive projects could be made using these core languages. 


Interactive Media Design: Creating Websites

The Human Interface Guidelines — “HIG” for short — offers in-depth information and UI resources for all of Apple’s platforms, including specific technology areas. The HIG is full of information for designers that can help them create more compelling, intuitive, and beautiful experiences and design better apps that integrate with Apple.

Apple Human Interface Guidelines

Graphic editing software used to create image compositions, add affects, edit websites, retouch photos and many more usages. It is the core of every digital project such as animation, digital painting, graphic design and photo edits. There are many well known adobe apps like Photoshop, Illustrator, Indesign, Creative Cloud and many more  

Adobe Software  

This system is an open source toolkit for React components for "initiating, evolving, and unifying web applications" that is easily customizable. It is used for Uber's many internal web applications. This is a universal design system with a library of components and is meant to act as a tool that can be shared by designers, engineers, and product managers. 

Uber Base Web Design System

USWDS is a design system for the federal government that makes it easier to build accessible, mobile-friendly government websites for the American public

U.S. Web Design System (USWDS)

The Microsoft Fluent Design system is a cross-platform design system that was developed in 2017, and has guidelines for designs and interactions for Windows 10 devices and platforms.  There are five key components to the system: Light, Depth, Motion, Material, and Scale.

Microsoft Fluent Design System

"Carbon is IBM’s open source design system for products and digital experiences. With the IBM Design Language as its foundation, the system consists of working code, design tools and resources, human interface guidelines, and a vibrant community of contributors."

IBM Carbon Design System

IOS - Human Interface Guidelines are "software development documents which offer application developers a set of recommendations." Their goal is to improve the user experience by making more intuitive and consistent application interfaces. 

iOS-Human Interface Guidelines

Human interface guidelines (HIG) are software development documents that offer application developers a set of recommendations. Their goal is to improve user experience by making application interfaces more intuitive, learnable, and consistent. 

Learn Before

Related

Learn After