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Social Learning and Conformity as Causes of Prejudice and Discrimination

Prejudice and discrimination persist within a society primarily through two interconnected mechanisms: social learning and conformity to social norms. Individuals, particularly children, acquire prejudiced attitudes and beliefs by observing and absorbing information from their social environment. Furthermore, if discriminatory views are widely accepted within a society, normative pressures can compel individuals to adopt these beliefs and behaviors to fit in with their social groups.

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Updated 2025-10-06

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