Matching

Two companies, Alpha Co. and Beta Inc., must simultaneously choose a product strategy. The table below shows the resulting profits for each company (in millions of dollars). The first number in each pair represents the profit for Alpha Co., and the second represents the profit for Beta Inc.

Beta Inc: Basic ModelBeta Inc: Premium Model
Alpha Co: Basic Model(10, 10)(5, 12)
Alpha Co: Premium Model(4, 5)(12, 8)

Match each of Beta Inc.'s possible choices to Alpha Co.'s best response (the choice that maximizes Alpha Co.'s own profit).

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Updated 2025-07-28

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