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The Relationship Between the Framing Effect and Assisted Suicide: How Wording Influences Support for Euthanasia

In a study conducted by Magelssen (2016), participants were asked about their support regarding euthanasia, or assisted dying. Half of the participants were given a question where the word euthanasia was replaced with "intentional killing," while the other half were given a question where the word euthanasia was replaced with "self-determined ending of life." Because of the connotations of the two terms, respondents were far less likely to support euthanasia when they were given the term involving the word "killing," although the two concepts are synonymous -- showing how the framing effect and wording bias strongly influences our views of controversial and complex topics.

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Updated 2023-09-24

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