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  • Stereotype

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  • Types of heuristics

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Representative heuristic

We often make predictions based on how much a description fits our preconceived stereotypes. This leads to ignoring base rates (base rate neglect) and the accuracy of the description.

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Updated 2021-07-25

Contributors are:

Elijah Fox
Elijah Fox
🏆 2
Catherine Kung
Catherine Kung
✔️ 1

Who are from:

University of Michigan - Ann Arbor
University of Michigan - Ann Arbor
🏆 2
Smith College
Smith College
✔️ 1

References


  • Thinking Fast and Slow by Daniel Kahneman

Tags

Behavioral Economics

Psychology

Social Science

Empirical Science

Science

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  • Task Decomposition Heuristic

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  • After watching extensive news coverage of a rare but dramatic lottery win in their city, a person starts spending a significant portion of their income on lottery tickets. Despite statistical evidence showing the odds are astronomically low, the vivid, recent example of a winner makes the possibility feel much more likely. Which mental shortcut best explains this person's change in behavior?

Learn After
  • base rate neglect (fallacy)

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